Participating brands

HOW TO WIN

STEP 1

Purchase at least $1,000 from any of the brands above from your Total Truck Centers warehouse distributor.

STEP 2

Receive 1 entry for every $1,000 in qualifying purchases. Bonus entries can also be earned (see complete rules).

STEP 3

Six finalists will be chosen in September—one of whom will win the truck at the SEMA Show in Las Vegas in November!

PROMOTION DATES

OFFICIAL LAUNCH

January 1, 2026

OFFICIAL END DATE OF PROGRAM

August 31, 2026

OFFICIAL DRAWING & GIVEAWAY

NOVEMBER 5, 2026

THIS COULD BE YOUR FUTURE RIDE!

This custom 2025 RAM 2500 could be yours! To gain entries to win, make qualified purchases of participating brands from your Total Truck Centers warehouse distributor during the official sweepstakes dates. Your purchases will automatically be tallied for you!

PAST WINNERS

2019 Keys to Ride Winner Photo

2019

JULIO CESAR OLIVAS

Tweety’s Tire and Welding

2019 Keys to Ride Winner Photo

2020

JOHN BELLOTT

Memphis Truck

2019 Keys to Ride Winner Photo

2022

BRENT CORNELIUS

Cornelius Custom Services
2019 Keys to Ride Winner Photo

2023

JIMMY HAMRICK

Truck Equipment Sales
2019 Keys to Ride Winner Photo

2024

BROCK EDWARDS

Pickup Palace
2019 Keys to Ride Winner Photo

2025

DERRICK SCHULTZ

Camp and Cruise

SUMMARY OF RULES

Dates

  • Runs: Jan 1, 2026 – Aug 31, 2026
  • Finalists drawn: ~Sept 16, 2026
  • Grand Prize event: Nov 5, 2026 at SEMA (Las Vegas)
    Finalists must travel Nov 4–6, 2026 to stay eligible.

Eligible Brands (for purchase entries)

ARIES, CURT, Lippert Components, LUVERNE, RANCH HAND, UWS

How to Earn Entries

  • Purchases: 1 entry per $1,000 spent (minimum $1,000 to start earning)
  • Extra: +25 entries for spending $1,000+ across 3 product lines
  • Bonus promos (Mar–Aug): 2 bonus entries per $1,000 on featured promo brands (posted on keystoride.com)

Limits

  • Max 75 entries per month
  • Max 625 total entries overall

Prizes

  • 6 finalists: travel gift card ($1,500) + hotel support
  • 1 grand prize: 2025 Dodge RAM 2500 Laramie Mega Cab 4×4 (~$78,540)